Netflix steps up its effort to get paid for account sharing

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Netflix steps up its effort to get paid for account sharing
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Netflix has a plan to deal with rampant account sharing: a program that lets subscribers pay extra to share their account with people outside their household.

The streaming giant introduced paid sharing in Canada, New Zealand, Portugal and Spain on Wednesday. It was previously rolled out in multiple markets in Latin America.Sign up to receive daily headline news from Ottawa Citizen, a division of Postmedia Network Inc.By clicking on the sign up button you consent to receive the above newsletter from Postmedia Network Inc. You may unsubscribe any time by clicking on the unsubscribe link at the bottom of our emails or any newsletter.

“We’ve always made it easy for people who live together to share their Netflix account with features like profiles and multiple streams,” the company said in a blog post Wednesday. “While these have been hugely popular, they’ve also created confusion about when and how you can share Netflix.”Article content

Netflix said it will also allow people who have been borrowing accounts to transfer their viewing history and other preferences to a new, paid subscription.

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