Neal Brothers merging with JohnLuca to form national distributor for natural food

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Neal Brothers merging with JohnLuca to form national distributor for natural food
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The two competitors came together in the aftermath of the Loblaws deal. Find out more.

surged in the food chain, Loblaw refused to pay more for PepsiCo’s food products. And in a retaliatory move that made national news, PepsiCo yanked its FritoLay line of potato and corn chips — Tostitos, Doritos, Cheetos, Fritos, Lays, Ruffles — from shelves across Loblaws’ network of 2,400 stores.Sign up to receive the daily top stories from the Financial Post, a division of Postmedia Network Inc.

On Jan. 12, Neal Brothers Foods announced it is merging with Vaughan, Ont.-based food distributor Jonluca Enterprises Inc. to create a national distributor for the so-called natural, or “good for you” segment of the food manufacturing industry, with 130 employees and $100 million in annual sales. “It was a mad rush,” Neal said. “We were pumping more out, but we were getting slammed with higher costs.”Article contentand Frito-Lay products returned to shelves, Neal Brothers was punted back to the organic section.

“We realized even an increase in business wasn’t going to solve the bottom-line problem,” he said. “We were going to need … to find cost savings.”On top of that, his warehouse lease was also up in early 2023, and the rent was going up to $17 per square foot, from $7 previously.So Neal Brothers reached out to a competitor in the food distribution business. Article content

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