Naked ambition: the invisible dress was the way to be seen in 2022

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Naked ambition: the invisible dress was the way to be seen in 2022
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From Kim Kardashian’s Marilyn Monroe homage to Florence Pugh and Bella Hadid, female nudity has a visceral power

he best way to get noticed in 2022 was to wear an invisible dress. From Kim Kardashian in a skin-tone sheath previously worn by Marilyn Monroe to Florence Pugh in one-ply-tissue-weight Valentino pink, “naked glamour” was the look that defined 2022.

Near-naked dressing is back, but the new look is – in the vernacular of Instagram – heavily filtered. Long but ultra-sheer gowns that showcase the body while preserving an air of mystery have replaced short skirts and plunging necklines. The most talked about red carpet dresses of the year, the most in-vogue wedding dress of the year and the catwalk moment that went viral from Paris fashion week all involved naked dresses. Valentino’s haute couture show in July commandeered, but it was the front-row look worn by Pugh, braless in a sheer fuchsia halterneck gown, that made headlines.

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