MCMC said it wants to address the imbalance of advertising income between digital platforms and local news media. It is considering to adopt regulatory frameworks to make Google and Meta compensate local media outlets.
which aims to regulate streaming platforms and require them to support local Canadian content.
MCMC said its engagement alongside the Communications and Digital Ministry with online platforms demonstrates its commitment to addressing digital market challenges. This includes the imbalance of income for Advertising Expenditure between digital platforms and local media to ensure fair compensation for news content creators.
MCMC added the effort goes beyond paying news creators and is the beginning of a revolution in Artificial Intelligence technology. KKD and MCMC acknowledge the importance of AI and it aims to implement rules of the road for its implementation for fair and wise practice. It said this includes plans to encourage fair competition, strengthen intellectual property rights, and protect consumers from online harms and privacy.
It is worth noting that Malaysia has yet to take concrete steps to address the growing concerns of online scam ads on Meta platforms. The MCMC called for intervention to punish platforms that allow scam ads and also announced that it is taking legal action against Meta for failing to tackle
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