Golden Arches Development Corp. (GADC) has launched its “Share the Light” campaign to entice more customers to its stores as the Yuletide Season goes into full gear next month. Know more:
GOLDEN Arches Development Corp. has launched its “Share the Light” campaign to entice more customers to its stores as the Yuletide Season goes into full gear next month.
GADC National Marketing Manager Katrina Lee-Chua told the BusinessMirror that seven more outlets will be dressed up in familiar Yuletide symbols, “merged with classic McDonald’s and Coca-Cola designs.” “It was a big success. I think a lot of our customers really enjoyed it despite the limited mobility due to the Covid-19 crisis. So it was really an opportunity for them, especially the kids, to see the show and the spectacle of Christmas even through drive thru lanes,” she said.
“This Christmas season, we are excited to welcome back more Filipino families to our stores where they can bond, have fun, all while enjoying their McDonald’s favorites. For this year’s ‘Store Lights Show,’ we are taking it to the next level by brightening entire McDonald’s stores that will surely make Christmas feel more festive for our customers,” said GADC Assistant Vice President for Marketing and Channels Oliver Rabatan.
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