PETALING JAYA: Malaysia’s automotive landscape is undergoing a transformation driven by changing consumer preferences, with local manufacturers Perodu...
Malaysia’s automotive landscape is undergoing a transformation driven by changing consumer preferences, with local manufacturers Perodua and Proton gaining strong favour, SUVs outpacing traditional sedans in popularity, and growing interest in electric vehicles reshaping the market.
Meanwhile, SUVs are capturing consumer attention with their versatility, spaciousness, and appealing aesthetics. “This surge in interest in hybrid and EVs mirror a consumer desire to minimise carbon footprints and reduce fuel consumption,” he said. “The growth in EV sales is underpinned by environmental advantages, government incentives, and an increasing awareness of long-term cost efficiency. This resonates particularly with eco-conscious younger consumers. This shift is anticipated to gain momentum as consumer awareness of EV benefits deepens, complemented by ongoing enhancements in EV charging infrastructure,” he said.
In the Malaysian context, BYD aims to achieve an annual sales volume of 3,000 units for the Atto 3 model, offered in two variants with prices starting at RM149,800 for the standard range and RM167,800 for the extended range.
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