Luxury French fragrance brand Diptyque begins 'new chapter' in Canada

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Luxury French fragrance brand Diptyque begins 'new chapter' in Canada
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\u0022Sometimes it\u0027s frustrating because we want to talk about the rest, but Baies is the No. 1, globally. We are proud to have an iconic scent.\u0022

, the entry is part of an expansion plan in Canada that Gommichon says has been in the works for “quite some time.”Future plans include more stand-alone stores across the country, according to Gommichon.the next three years.”

“It has a very rich heritage,” Gommichon says proudly of the company, which still operates the original boutique on Boulevard Saint Germain to this day. “Creating sensorial experience through the. Whether it’s for yourself, with the fragrances, or for your home, with the candles, reed diffusers and electric diffusers. And also for the body.”

At the heart of the brand’s “olfactory universe” — a phrase introduced to the discussion by Jennifer Sabarots, vice-president of retail for the brand — is Baies, a tart blend of “Sometimes it is frustrating because we want to talk about the rest, but Baies is the No. 1, globally,” Gommichon says, with a laugh. “And we are proud to have an iconic scent.”

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Luxury French fragrance brand Diptyque begins 'new chapter' in CanadaLuxury French fragrance brand Diptyque begins 'new chapter' in Canada\u0022Sometimes it\u0027s frustrating because we want to talk about the rest, but Baies is the No. 1, globally. We are proud to have an iconic scent.\u0022
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