LVMH top label Louis Vuitton said on Tuesday it has hired Pharrell Williams to head artistic direction of its menswear designs, tapping a popular figure from the music industry to fill the high-profile position left vacant since the passing of star designer Virgil Abloh over a year ago.
Pharrell Williams poses for a photograph at the Chanel Cruise 2022/23 Replica Show, Nov. 4, 2022, in Miami Beach, Fla. LVMH's top label Louis Vuitton said on Tuesday it has hired Pharrell Williams to head artistic direction of its menswear designs, tapping a popular figure from the music industry to fill the high-profile position left vacant since the death of star designer Virgil Abloh over a year ago.
"Happy," written for the animated movie "Despicable Me 2," earned Williams one of his two Oscar nominations. His second Academy Award nod came as a producer of best picture nominee "Hidden Figures." Last year, Williams created buzz when he turned up for Nigo's debut fashion show in Paris for LVMH-owned label Kenzo wearing diamond-studded glasses made by Tiffany -- another design project with a brand belonging to LVMH."Williams is a significant hire, needed to fill the big boots left by Virgil Abloh," said analysts at Credit Suisse, noting that the "major move" by the new CEO suggests the brand's links with pop culture and music will continue.
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