Loblaws goes on social media spree defending the end of its No Name price freeze

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Loblaws goes on social media spree defending the end of its No Name price freeze
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Loblaws goes on social media spree defending the end of its No Name price freeze Loblaws NoName

And as the hate rolls in from disgruntled customers, the supermarket chain's social media team is busy defending its controversial business decisions.

"We can say with confidence, our profits aren't the reason for food inflation. Our grocery food margins are flat. Supplier's costs to us continue to climb, pushing prices higher," reads one response from the grocery brand. See the past tense used in that statement? It appears, based on this wording, that the brand assumes Canadians are no longer concerned about the price of food.Food prices are higher in our stores because the manufacturers who make the products are charging more for them. It’s easy to blame grocers for higher grocery prices. But on a $100 grocery bill, we make less than $4 profit."We froze prices to help customers at a time they needed it most and we did something to fight inflation.

"While we may be the face of food inflation but we are certainly not the cause. Food prices are higher in our stores simply because the manufacturers who make the products are charging more for them."increase in profits over last year.

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