PUTRAJAYA: The Malaysian government has agreed in principle to rebrand the Kuala Lumpur International Airport (KLIA) and Kuala Lumpur International Airport 2 (KLIA2) to KLIA Terminal 1 and KLIA Terminal 2 respectively.
Transport minister Anthony Loke said the rebranding proposal followed a Cabinet meeting last week, noting the exercise aimed at improving their marketability, value and effectiveness while strengthening competition with other regional international airports. “The proposal to rebrand KLIA and KLIA2 are important for the commercial sustainability of KLIA and also the growth of airports throughout the country.
Explaining further, Loke said the rebranding would indeed take time since there were also administrative matters to be sorted out with relevant authorities that include the International Civil Aviation Organisation and the International Air Transport Association ."Of course right now, this is a principal decision agreed by the Cabinet.
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