Blais: Justenough Justinsults | National Newswatch
The Holy Grail of advertising is finding a big idea. One that delivers significant results over time, creates buzz and increases sales. These big ideas usually have legs.The premise is simple. After eight years, everything that’s wrong, broken, or frustrating is Justin’s fault.
The possibilities are many for anyone googling words beginning with the letters “in”. And the repetitive nature of the formula makes it sticky and far more efficient than having to create nicknames for your opponents like Crooked Hillary, Lying’ Ted, and Pocahontas.
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