Here’s how the J.D. Power Dealer of Excellence Program works, and it’s NOT easy to win:
Markham Honda, Dixie Mazda, Acura North Toronto, Volkswagen de Sources and Audi Queensway were recognized for their customer-friendly sales experience.
“The program is designed to recognize the best of the best with only about 2-3 per cent of all Canadian franchised dealerships being eligible to become a J.D. Power Dealer of Excellence,” the analytics firm said in a statement. Interested dealerships must also rank among their brand’s top performers in key customer satisfaction areas as determined by J.D. Power.
J.D. Power will also send a Dealer of Excellence inspector to the dealership to interview the general manager or owner, sales manager, F&I manager and the newest sales team member who has undergone the dealership’s training regimen. The process takes up to two hours.
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