TORONTO — When Indigo Books & Music Inc. opens the doors to its forthcoming location in downtown Toronto's Well building this September, shoppers will immediately realize the space is more than a bookstore.
TORONTO — When Indigo Books & Music Inc. opens the doors to its forthcoming location in downtown Toronto's Well building this September, shoppers will immediately realize the space is more than a bookstore.
Indigo is entering a new chapter, its first without Heather Reisman, who built the retailer into a dominant Canadian chain and mall stalwart with 171 stores and counting under the Indigo, Chapters, Coles and Indigospirit banners. "The good news is each week, more of them come back, but it's definitely, I would say, still a challenge for us to get everyone back."
"We can't expect to be a choice when people are struggling to pay their mortgages, so we're very focused on that and very conscious that we need to give them a fantastic value," he said. Ruis's vision for Indigo centres around each store being a"cultural emporium," borrowing an approach from Tokyo stores selling books, magazines and music.
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