Google's generative AI flubs could erode consumer trust in the company that's synonymous with finding accurate information online.
) as the company raced to contain the fallout from a number of wild suggestions by the new AI Overview feature in its Search platform. In case you were sunning yourself on a beach or downing hotdogs and beer instead of scrolling through Instagram AI has a history of bias, and Google tried to overcome that by including a wider diversity of ethnicities when generating images of people.
“At some point, you have to stand by the product that you roll out,” said Derek Leben, associate teaching professor of business ethics at Carnegie Mellon University’s Tepper School of Business. Google is the go-to website for finding facts online. Anytime I’ve gotten into an argument over some inane topic with a friend, one of us inevitably shouts, “Fine, Google it!” And chances are you’ve done the same. Maybe not because you wanted to prove you know some obscure Simpsons fact better than your friend, but still. The point is, Google has built a reputation of trustworthiness, and its AI flubs are slowly eating into that.
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