Vogue brings the lowdown on Ganni x Barbour, launching in stores and online on 30 October 2024. The collection marks the third collaboration between Ganni and Barbour, comprising jackets and accessories that fuse the fashion signatures of both brands.
Barbour’s storied factory in South Shields is located over 1,000 miles away from Ganni’s HQ in Copenhagen. Distance isn’t the only thing that separates the brands: Barbour was founded in 1894 and Ganni in the Millennium, meaning they have contrasting histories and demographics. Yet, despite their differences, they’ve found common ground via collaboration, the latest of which marks their third creative union.
This season sees the reimagining of a trench, duffle and parka – and a new anorak silhouette, based on the Spey jacket – designed to work for “any weather”, rendered in Barbour’s signature waxed cotton fabrication, with the now-recognisable bright green and black Ganni X Barbour logo patch emblazoned on the chest.
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