The DTI Region 4-A launched its second OTOP Hub Cavite at the 2nd Floor Main Square Mall, Bacoor City in a bid to market more innovative and competitive MSMEs with strong brands that contribute significantly to the national economy.
The Department of Trade and Industry Region 4-A launched its second One Town, One Product Hub in Cavite on Tuesday at the 2nd Floor Main Square Mall, Bacoor City, in a bid to market more innovative and competitive micro, small, and medium enterprises with strong brands that contribute significantly to the national economy.
OTOP is a priority stimulus program for MSMEs as government’s customized intervention to drive inclusive local economic growth. The program enables localities and communities to determine, develop, support, and promote products or services that are rooted in its local culture, community resource, creativity, connection, and competitive advantage.
“This new OTOP Hub in the province of Cavite will offer quality food and non-food products and cater not just to Caviteños but also to the general mainstream market in the Calabarzon region, local buyers from other regions, and tourists,” said DTI 4A Officer-in-Charge Director Marissa Argente.
“We want to encourage our MSMEs to join our programs as we help you step up your game by producing quality products in terms of design, packaging/labeling, marketability, branding, and production and delivery capacity. By doing so, we also help our economy by creating more jobs,” said DTI 4A OIC Assistant Director Revelyn Cortez.
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