CMF By Nothing, a new affordable sub-brand of the London-based company, has finally unveiled its debut lineup of products. As
, it’s introducing three new products with the entire slate coming to Malaysia next month.
For health and fitness, it features heart rate and blood oxygen sensors alongside 110 sports modes. Powering it is a 340mAh battery which CMF claims can power the Watch Pro for up to 13 days. Next, we have the CMF Buds Pro equipped with liquid crystal polymer and polyurethane diaphragms along with high-tension copper-clad aluminium wires for better vocal clarity. They come with active noise cancellation that can reduce noise up to 45dB and, of course, a transparency mode.
When ANC is disabled, the brand claims that the earbuds can last up to 11 hours on a single charge and a total of 39 hours with the charging case. For protection, the earbuds have a dust and water resistance of IP54, although this doesn’t extend to the case.
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