Canva embraces OpenAI as ChatGPT looms as a threat

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Canva embraces OpenAI as ChatGPT looms as a threat
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OPINION: A decade after the company was founded, Canva’s business model is being challenged by a start-up with the firepower to cause real damage to its IPO prospects.

whose valuation slumped by about $US14 billion to $US25.6 billion in July last year

The OpenAI tool for generating images is called Dall-E 2 and utilises the ChatGPT software. It is already available for free inside Microsoft’s web search engine Bing and can be used to create images using text prompts. “By integrating Magic Write into the Canva Docs experience, we’re bringing this powerful new technology to a huge audience of 110 million monthly active users, many of whom will experience it for the first time in Canva,” a Canva spokesman said.

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