After going more than a year without an executive-level leader of their communications department, the Vancouver Canucks have found their man. The NHL ...
Loring Phinney is joining the Vancouver Canucks as vice-president of communications and community.After going more than a year without an executive-level leader of their communications department, the Vancouver Canucks have found their man.
Phinney, from North Vancouver, is a longtime corporate marketing and communications executive who comes to the Canucks after spending the last two years with Yorkville University, an online education outfit that bills itself as Canada’s largest private university. Among the many accounts he worked while at Bell were two big ones: he was the lead executive on their relationship with Vanoc leading into and during the 2010 Olympics, and he was very involved in building Bell’s 12-year run as the Vancouver Whitecaps’ lead sponsor. He was also immersed in establishing Bell’s ‘Bell Let’s Talk’ mental health initiative.“The opportunity to work for an organization that I — and most British Columbians — care deeply about, is a dream come true.
“The Canucks have landed themselves one of the best in Loring. He’s been very active in the Vancouver sports and philanthropic community and brings a wealth of knowledge and contacts to his role,” Pitblado told Postmedia.
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