The festive season in Cebu is a whirlwind of activity. Malls are overflowing with shoppers, where traffic is heavy but the air is thick with the excited chatter of Cebuanos.
In her State of the Province Address in August, Cebu Governor Gwendolyn Garcia asserted, “The state of the province is strong. In fact, it is super strong.” in November 28, 2024, the combined economy of Cebu Province and the three Highly Urbanized cities of Cebu City, Mandaue City, and Lapu-Lapu City has surpassed the one-trillion-peso mark, reaching a total GDP of P1.01 trillion.
Cebu saw an influx of over 2 million domestic and international tourists as of September 2023, marking a 28 percent growth from last year’s figures. Its captivating beaches, vibrant festivals, and historical landmarks continue to attract tourists and drive the development of hotels, resorts, and various recreational facilities.
Cebu’s strategic location, modern infrastructure, high-quality office spaces, and competitive operational costs compared to Metro Manila make it an appealing destination for global outsourcing companies. Its educated workforce, with high English proficiency, is another significant advantage for Cebu.
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