'We can expect that platforms will fight tooth and nail to defend their practices,' says the head of data and privacy litigation at European law firm Keller Postman
More than a dozen of the world’s biggest tech companies face unprecedented legal scrutiny, as the European Union’s sweeping Digital Services Act imposes new rules on content moderation, user privacy and transparency this month.
But researchers have raised questions over whether these companies have done enough to meet lawmakers’ expectations. Two of the companies singled out for early regulation – e-commerce giant Amazon and German fashion retailer Zalando – are currently challenging their inclusion on the list in court. At least five platforms have participated in such tests – Facebook, Instagram, Twitter, TikTok and Snapchat. In each case, the Commission said more work was needed to prepare for the DSA.
Eko said Facebook approved eight of the submitted ads within 24 hours and rejected five. Researchers removed the ads before they were published, so no Facebook users saw them. Responding to the Global Witness research, both Meta and TikTok said at the time that hate speech had no place on their platforms, and that they regularly review and improve their procedures. Google did not respond to a request for comment.While none of the designated companies have said they will disobey the DSA, Amazon and Zalando have disputed their inclusion on the list.
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