The Association of the Accredited Advertising Agencies (4A’s) called for the junking of the Joint Administrative Order (JAO) initiated by the Film Development Council of the Philippines (FDCP) and said that the council has no mandate over the industry.
The Association of the Accredited Advertising Agencies called for the junking of the Joint Administrative Order initiated by the Film Development Council of the Philippines and said that the council has no mandate over the industry.
“The FDCP made use of the Department of Labor and Employment and the Department of Health as unwitting pawns, or a ‘legal shield’ to give the FDCP’s issuance some semblance of authority or regularity,” Calinisan added.or the"Clarificatory Guidelines on the FDCP-DOH-DOLE Joint Administrative Order No. 2020-001 on the Health and Safety Protocols on the Conduct of Film and AV Production Shoots," requires the submission to the FDCP of forms on production shoots days prior.
Calinisan said that the"real” stakeholders of the advertising and marketing industry were never consulted on the order – a sentiment that's been echoed by other groups in the creative industry. The group urged the Office of the President to revoke the JAO and also look into the actions of Diño. They also called on Labor Secretary Silvestre Bello III and Health Secretary Francisco Duque III to reconsider their support of the order.
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