A Decade Of Innovation: Virtuix Levels Up VR With Omni One

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A Decade Of Innovation: Virtuix Levels Up VR With Omni One
Free RoamWarehouse ScaleVirtuix
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Charlie Fink is a consultant, columnist, author, and adjunct, covering AI, XR, and the Metaverse for Forbes. He is the author of the critically acclaimed AR-enabled books Charlie Fink’s Metaverse (2017), and Convergence, How The World Will Be Painted With Data (2019).

On September 10, 2024, Virtuix , the Austin-based company behind the “Omni” multidirectional VR treadmill, will launch its highly-anticipated Omni One . It’s the realization of a decade-long journey that began with a Kickstarter campaign in 2013, but it’s also a significant step for home VR. Never before could a person do what Wade Watts did in the movie: move around freely inside the virtual world as you do in real life. Omni One turns that science fiction into reality.

In 2013, Virtuix launched a Kickstarter campaign to fund the development of the Omni, raising over $1.1 million and attracting attention from tech enthusiasts and gamers alike.Following the Kickstarter, Virtuix needed more substantial funding to move beyond the prototype stage. In 2014, Goetgeluk appeared on the reality TV showto pitch the Omni. Despite not securing a deal on the show, the exposure attracted the attention of investors.

With this infusion of cash, Virtuix was able to pivot to location-based entertainment, selling commercial systems to family entertainment centers like Dave & Buster’s and Sky Zone."We realized that the consumer market wasn’t there yet, so we decided to focus on the commercial market," Goetgeluk explained."Our turnkey attraction, Omni Arena, allowed us to introduce consumers to our technology and build a loyal customer base.

With a 4-foot diameter and collapsible design, Omni One is significantly more compact and portable than its commercial predecessor. It is sold as a complete system and comes bundled with a customized Pico 4 Enterprise headset that features a dedicated game store, with over 50 titles optimized for Omni One’s unique movement capabilities.Omni One’s introductory price is $2,595 plus shipping, which includes both the treadmill and the $899 headset.

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